Put Packaging to the Test
Packaging Stress-Test Interactive
Crush it, shake it and see what survives. This corporate demonstration takes a cardboard package containing a chocolate egg through a sequence of stresses to show the value of protective packaging design.
The mechanism puts the box through a crush-and-shake sequence before ejecting it from the machine. The demonstration is designed to leave the egg intact, giving the audience a memorable illustration of how the package protects its contents.
More Creative made several of these units for use across Europe. A tall, branded enclosure brings the stages into one product demonstration, making packaging performance visible at exhibitions and corporate events.
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The chocolate egg gives the audience a clear way to judge the packaging demonstration. Following the package through the mechanical sequence makes the protective role of the design easier to explain than a static product display alone. The branded enclosure brings that sequence into an exhibition format, with the repeated manufacture of the units supporting the wider corporate presentation programme.
The finished packaging demonstration unit. The corporate exhibition display turns protective packaging into a visible demonstration, following a chocolate egg through a crush-and-shake sequence.
The crush stage inside the demonstration. The mechanism applies one stage of the demonstration to the packaged egg, helping audiences follow the role of the protective cardboard design.
The branded mechanism and enclosure in the workshop. The bespoke enclosure combines the demonstration mechanism with a clear branded presentation, developed for repeat use at corporate exhibitions.
Close-up of the printed corporate branding. Coordinated graphics keep the company’s identity alongside the working product story, connecting the physical demonstration with its exhibition message.
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We begin with your story, audience, space and objectives. You don’t need to arrive with a finished brief. We test mechanisms, controls and user interactions and deliver the completed experience.
